We’ve developed an approach to shaping digital strategies for our clients that results in cost-effective solutions that deliver a measurable Return On Investment (ROI).
Work together with our full-service Mankato marketing agency. Your customers have already gone online – have you? We can provide services and support for in-house teams through training, enterprise resource planning, and by implementing ad-hoc marketing campaigns.
PrimeTime Web – Digital Marketing Agency
When it comes to Mankato marketing companies, PrimeTime Web is a leader with deep industry subject-matter expertise. Have you ever tried running your own digital marketing campaign only to wind up banging your head on your keyboard? Have you ever invested in online advertising and felt like your dollars were being wooshed up into the giant vacuum of search and display ad networks only for the budget to go bust before you saw any results? Have you ever lied awake at night and wondered, "Why does Google hate me?" only to be left disappointed and confused with no traffic or sales?
Why PrimeTime Web?
At PrimeTime Web, we have a proven systematic approach to marketing. We can work independently or with in-house teams to ensure all of the aspects of the marketing for your business are taken care of. We focus on long-term success by building effective marketing machines on a strong foundation, allowing you to reap returns on your investment for years and decades to come.
How Does PrimeTime Web Approach Marketing Differently?
We are a full-service, full-funnel marketing agency and we believe that your digital agency should be a one-stop-shop for all of your marketing needs. How is full-funnel marketing different from sales? What about the customer journey, marketing funnels, integrated marketing, omnichannel marketing, and re-marketing? What do these words all mean? We show you exactly how these pieces work together to turn strangers into loyal fans. We believe, à la Seth Godin that this is marketing. At the end of the day people like us, do things like this.
The Customer Journey
On the customer journey, a potential buyer becomes aware of and interested in your products or services. They'll often consider competing products and services before they decide on making a purchase. These critical moments of the customer journey affect buying behavior and perception of your brand. In these micro-moments, we strive to delight people who interact with your brand.
What is a Marketing Funnel?
Let's reverse-engineer a marketing funnel. How much money do you want to make this year? Let's say $50,000. Based on your business model, what is an achievable profit-per-sale (average conversion value) for your business? If your average conversion value is $1, you know you'll need 50,000 sales (conversions) to reach your goal. If your average conversion value is $50,000, you'll only need one conversion, and in-between lies a distributed curve of all the pairs of conversion volume and average conversion values you could use to achieve your profit goals for the year. Kevin Kelly explains the order of magnitude concept in his post 1,000 true fans.
So let's say our average conversion value is $50, so that means we need 1,000 true fans to reach our goal. So how do we get these 1,000 true fans? Did you answer, "connect with people and persuade them to purchase your products or services?" That's correct. Say you didn't turn the first 1,000 people you meet into true fans. You still have two options, you can interact with more people, or you can earn even more from your true fans, and that's why websites that win optimize for traffic, conversion value, average conversion value, and conversion rate.
There are webs of influence all around us; distributed networks of social, political, and economic persuasive influence. From a socio-economic and behavioral standpoint, marketing is as innate to our nature as the air we breathe, as we travel from one node to another throughout the day: websites, email, social media, mobile apps, search engines, voice devices, advertising, print publications, video, audio, print, and many more. Omni-channel or Integrated Marketing is a holistic approach to how your community interacts with your brand, managing community interaction across many touchpoints to create a seamless and unified experience for your audience – including message, voice, and brand.
Remarketing and Advertising Technology
True fans don't begin or end at the first encounter. The first interaction can be one of many touchpoints that a fan makes with your brand. Remarketing is a form of advertising technology where your audience is exposed to more marketing or advertising from your brand over time based on previous interactions with your brand. Remarketing, in the simplest sense, is marketing to the same audience more than once. Remarketing to your patrons is one of those tools that will help your products or services sell like crazy. Remarketing is very effective for targeting audiences based on behaviors that indicate those interested in your marketing and brand. Sophisticated remarketing advertising technology allows you to segment and market to highly engaged customers in anonymous, exact, and relevant ways based on affinity, demographics, and custom-intent audiences.
Digital Marketing aims to define a tight, digital strategy that focuses on driving your key commercial goals. Raising your profile, boosting revenue, increasing efficiency, reducing cost, training your staff, and communicating better with your customers are only a few of the benefits of having the support of digital marketing experts on a subscription retainer. To avoid spending extra money for little return, you need to craft an effective strategy.
A New Mankato Digital Marketing Agency
We take pride in our deep industry knowledge and experience in providing today’s leading digital and creative solutions. We provide our clients with an industrial, technical, and creative experience that continuously delivers the outstanding results they expect.
Mobile Marketing Experts
In order to receive a thorough understanding of your company's needs and business goals we learn about your company and get to know your team members. Our team of experienced experts can evaluate your online strategy for success and work with your in-house team to improve business performance. Mobile marketing is our favorite past-time and we are a mobile-friendly, mobile-first marketing company. See why Design Rush ranked PrimeTime Web as a top mobile web design company in the world.
A Leader In Digital Marketing
PrimeTime Web is a full-service Digital Marketing Agency. We create insight into your company by profiling user personas, tracking customer behaviors, and observing how customers interact with your brand. This research enables us to better understand which brand touch-points are significant to your customers and how we can help influence them throughout their customer journey. We have also been recognized by DesignRush as one of the Best Digital Marketing Firms Around The World.
The mobile marketing edge stems from stronger user experiences that extend beyond the standard banner ad, which can be easily overlooked on a mobile screen, which gives greater possibility to reach the targeted audience anytime, anywhere. The number of smartphone users is continuously growing and it far outnumbers PC users, which is why the possibility of reaching the audience of this channel should not be ignored.
Responsive Website and Mobile Friendly Web Design
We provide a custom analysis of your mobile marketing strategy. Don’t miss out on a huge business opportunity – go mobile!
Mobile-Friendly Web Layouts & Landing Pages
Mobile marketing offers a wide range of opportunities for interacting with users on a more personal level. Today, we can address a much more specific audience according to age, gender, and location and interests and mobile browsing data, and other factors that give the possibility to reach a specific target segment within a specific audience profile.
Social Media Marketing Starts With a Mobile Website
Experts in developing websites, our implementation services are tailored to meet your individual needs. As a leading mobile marketing professional team, we can manage your entire mobile campaign from strategy outline, audience profiling, campaign design, and web development right through to delivery and reporting.
Advanced Mobile Technology
We know the potential for mobile marketing for business success. That's why our mobile campaigns are based on accurate targeting.
We ensure a great browsing experience for all users with focused efforts on mobile and desktop.
We use a cross-channel approach that integrates various mobile channels, including SMS mobile marketing campaigns.
Moz WhiteBoard Friday. Blog Post Ideas: Maximize Your Reach With The Right Topics by…
Tell Us About Your Project
View our portfolio. Let us help you get your business online and grow it with passion.
Schedule Your Consultation
Book a Digital Deep Dive consultation. These fully immersive sessions are part master class part workshop. This nothing-held-back one-hour consultation will guide you through the online strategies and tactics to achieve the strategic mission you've set out for your business.
"We used Anders at PrimeTime Web to build our web site and have been very satisfied. The design of the site is fantastic and his ability to work with us to make sure the site is exactly what we want is a unique quality. We have now moved on to the marketing side of the equation and we have been impressed by the results. We will continue to work with Anders and look forward to seeing even more results."
COO - Kiecker Law Office
"Anders goes above and beyond to present a professional product. His skills in web design gave me the site I needed. And gave me some great insights on advertising. 10/10 would recommend for design and marketing."